THE RELATIONSHIP AMONG U-CONSTRUCTS, TRUST AND SATISFACTION: EVIDENCE FROM MOBILE BANKING USERS
The last few decades have witnessed a drastic change in the nature of commerce due to the development of ubiquitous computing technologies. E-commerce has evolved to an ultimate stage that is called u-commerce. This study seeks to provide an understanding of consumer satisfaction and trust in u-com...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
UUM Press
2024-01-01
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| Series: | International Journal of Management Studies |
| Subjects: | |
| Online Access: | https://e-journal.uum.edu.my/index.php/ijms/article/view/14962 |