An approach to the organizational strategic decision-moment in new product development
Purpose: To explain the strategic decision-moment behaviour from an organizational approach, particularly from the cross-functional integration in new product development processing. Design: The methodology is focused on agent-based simulation, particularly using NetLogo software. Virtual experimen...
Main Authors: | Juan-Esteban Hernández Betancur, Luz Alexandra Montoya, Iván Montoya Restrepo |
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Format: | Article |
Language: | English |
Published: |
Universidad de Caldas
2022-07-01
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Series: | Kepes |
Subjects: | |
Online Access: | https://revistasojs.ucaldas.edu.co/index.php/kepes/article/view/7411 |
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