Etique and publicity OnLine
Internet consolidation as an advertising medium requires a review of the legal and ethical principles applicable to advertising initiatives in the digital world, also taking into account the peculiarities of new digital platforms, such as the Social Media
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Format: | Article |
Language: | English |
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Ediciones Universidad de Salamanca
2015-05-01
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Series: | Fonseca: Journal of Communication |
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Online Access: | http://revistas.usal.es/index.php/2172-9077/article/view/12880 |