Interactivity in learning instructional videos: Sending danmaku improved parasocial interaction but reduced learning performance

IntroductionThe instructional video is considered to be one of the most distinct and effective virtual learning tools. However, one of its biggest drawbacks is the lack of social interaction that occurs. This study tested the impact of participants sending zero danmaku (sending messages on the scree...

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Bibliographic Details
Main Authors: Ya Mou, Bin Jing, Yichun Li, Nanyang Fang, Changcheng Wu
Format: Article
Language:English
Published: Frontiers Media S.A. 2022-12-01
Series:Frontiers in Psychology
Subjects:
Online Access:https://www.frontiersin.org/articles/10.3389/fpsyg.2022.1066164/full