Investigating the role of e-commerce application and digital marketing implementation on the financial and sustainability performance: An empirical study on Indonesian SMEs ,
The paper examined the influence of digital marketing and e-commerce on marketing performance and sustainability of the small and medium enterprises (SMEs). This research is quantitative research using a questionnaire approach method. Quantitative research is a research method based on the...
Main Authors: | , , , , , , , |
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Format: | Article |
Language: | English |
Published: |
Growing Science
2024-01-01
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Series: | International Journal of Data and Network Science |
Online Access: | http://www.growingscience.com/ijds/Vol8/ijdns_2023_184.pdf |