The Influence Of Insurance Service Reputation, Customer Relationship Management, And Price Attractiveness On Insurance Service Customer Customer Experience: A Literature Review

In the service industry, a positive company reputation will influence customers' decisions to choose that business for their insurance needs. This reputation is systematically built by upholding the importance of responsibility and engaging in open dialogue with clients to foster a sense of cli...

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Bibliographic Details
Main Authors: Rio Sukmawan, Zulganef Zulganef
Format: Article
Language:English
Published: Research Collaboration Community (RCC) 2023-02-01
Series:International Journal of Business, Economics, and Social Development
Subjects:
Online Access:https://journal.rescollacomm.com/index.php/ijbesd/article/view/366