The Effectiveness of Using the Egyptian Folklore in the Visual and Dramatic Television Advertisement

The Heritage is defined as all the traditions, customs, sciences, literature, arts, etc. passed from one generation to another and still existing since the existence of the human being on Earth as heritage is the history and civilizations of peoples. Heritage as a general and comprehensive term is d...

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Bibliographic Details
Main Author: Nancy Fakhry
Format: Article
Language:Arabic
Published: Arab Association for Islamic Civilization and Art 2020-03-01
Series:Journal of Architecture, Art & Humanistic Science
Subjects:
Online Access:https://mjaf.journals.ekb.eg/article_63486.html