Digital archetypes: a tool for understanding personality characteristics in the digital culture

Abstract In different organizational areas, the theories and tools of archetypes have been very important to know the interests, strengths and weaknesses of each member of the work teams, as well as the main aspects to be considered to develop their greatest potential. Organizational culture, known...

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Bibliographic Details
Main Authors: César Viloria-Núñez, Marcela Tovar, Anthony Constant Millán
Format: Article
Language:English
Published: Springer Nature 2023-12-01
Series:Humanities & Social Sciences Communications
Online Access:https://doi.org/10.1057/s41599-023-02327-0