Does differentiation strategy model matter? Designation of organizational performance using differentiation strategy instruments – an empirical analysis
Considering pursuing the differentiation strategy makes enable the organization to earn its success and to create, capture and sustain economic value. Despite this importance, it is relatively absentminded in empirical studies at the conceptual level. In response to this gap, the purpose of this pap...
| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Vilnius Gediminas Technical University
2020-03-01
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| Series: | Business: Theory and Practice |
| Subjects: | |
| Online Access: | https://bjrbe.vgtu.lt/index.php/BTP/article/view/11648 |