The Utilization of Facebook as a Publicity Vehicle During the 2010 Final Season of ABC’s Lost
Social media is the latest buzz word among professionals in the communication and marketing fields. Virtual environments like Faceboook.com, Myspace.com, Friendster.com and Twitter.com are becoming increasingly important vehicles for brands to cultivate relationships with their publics. Large con...
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| Format: | Article |
| Language: | English |
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Insitute for Public Relations
2011-09-01
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| Series: | Public Relations Journal |
| Online Access: | https://prjournal.instituteforpr.org/wp-content/uploads/2011DAloisio.pdf |