Project Management and its utilization in Logistic and Marketing
The submitted paper investigates possibilities of applying work methods of project management in marketing and in corporate logistics. All three disciplines can be considered fundamental methodological tools and managerial techniques. Their proper and well-considered incorporation and application bo...
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Format: | Article |
Language: | English |
Published: |
Mendel University Press
2004-01-01
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Series: | Acta Universitatis Agriculturae et Silviculturae Mendelianae Brunensis |
Subjects: | |
Online Access: | https://acta.mendelu.cz/52/2/0065/ |