Impact of Sustainable Cultural Contact, Natural Atmospherics, and Risk Perception on Rural Destination Involvement and Traveler Behavior in Inner Mongolia

Rural tourism is emerging in the tourism industry; however, little is known about traveler behaviors at rural destinations. This study explored the role of cultural contact, natural atmospherics, and risk perception in generating destination involvement and approach behaviors for rural tourism in In...

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Bibliographic Details
Main Authors: Heesup Han, Che Chen, Antonio Ariza-Montes, Felipe Hernández-Perlines, Luis Araya-Castillo, Jongsik Yu
Format: Article
Language:English
Published: MDPI AG 2021-05-01
Series:Land
Subjects:
Online Access:https://www.mdpi.com/2073-445X/10/6/568