The Impact of Social Preferences on Supply Chain Performance: An Application of the Game Theory Model
Traditional supply chain literature on contracting only considers agents’ economic motivation. Nowadays, with the development of behavioral economics, social preference theory has been widely used in supply chain research. These social preferences are distinct from economic motivation and will influ...
| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Hindawi-Wiley
2023-01-01
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| Series: | Complexity |
| Online Access: | http://dx.doi.org/10.1155/2023/4911514 |