Selling a Story: A Case Study of Five Book Covers for Victor Pelevin’s Generation “P”

In this article, book-cover design is studied in relation to translation and marketing. The discussion is centered on a case study of the Russian, British, American, Danish, and Norwegian editions of Victor Pelevin’s Generation “P” (Babylon in the U.K. and Homo Zapiens in the U.S.). The analysis of...

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Bibliographic Details
Main Author: Malin Podlevskikh Carlström
Format: Article
Language:English
Published: University of Alberta 2021-02-01
Series:Imaginations: Journal of Cross-Cultural Media Studies
Subjects:
Online Access:https://journals.library.ualberta.ca/imaginations/index.php/imaginations/article/view/29517