Protein source matters: Understanding consumer segments with distinct preferences for alternative proteins

Various plant-based protein products are being developed to meet the growing demand for healthier and more environmentally sustainable alternatives to traditional animal-based sources of protein. However, insight on the heterogeneity in consumer preferences for alternative sources of protein is limi...

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Bibliographic Details
Main Authors: Lenka Malek, Wendy J. Umberger
Format: Article
Language:English
Published: Elsevier 2023-06-01
Series:Future Foods
Subjects:
Online Access:http://www.sciencedirect.com/science/article/pii/S2666833523000060