Une approche pluridisciplinaire de la mise en discours des preuves techniques à visée persuasive à travers les affiches publicitaires

A Multidisciplinary Approach to the Discourse of Persuasive Technical Evidence through Publicity Poster ABSTRACT: this article deals with the publicity argumentation which uses technical proofs that allow the publicists to convince or persuade the potential "consumers". The objective o...

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Bibliographic Details
Main Author: Sidy Mockhtar NDAO
Format: Article
Language:Arabic
Published: University of Oran 2 Mohamed Ben Ahmed 2023-06-01
Series:Altralang Journal
Subjects:
Online Access:https://revue.univ-oran2.dz/revuealtralang/index.php/altralang/article/view/282