Is dominant logic a value or a liability? On the explorative turn in the German power utility industry
Purpose: This study seeks to specify the role of ‘dominant logic’ in an organization. So doing, the ambiguous character of the dominant logic emerges, as on the one hand, a dominant logic can make sense of a change, provide useful guidelines and keep the company focused. However, on the other hand,...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Cognitione Foundation for the Dissemination of Knowledge and Science
2021-01-01
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| Series: | Journal of Entrepreneurship, Management and Innovation |
| Subjects: | |
| Online Access: | https://jemi.edu.pl/uploadedFiles/file/all-issues/vol17/issue2/JEMI_Vol17_Issue2_2021_Article5.pdf |