PROCEDURAL ASPECTS OF GENERATION AND IMPLEMENTATION OF STRATEGIES FOR MANAGING SALES ACTIVITIES OF PROCESSING ENTERPRISES

The article is devoted to developing conceptual foundations and procedures for generating and implementing strategies for managing the sales activities of processing enterprises. The study substantiates a model for the formation of the strategy of a processing enterprise, covering the key stages of...

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Bibliographic Details
Main Author: Сергій Волик
Format: Article
Language:English
Published: Helvetica Publishing House 2024-01-01
Series:Економіка та суспільство
Subjects:
Online Access:https://www.economyandsociety.in.ua/index.php/journal/article/view/3460