Competitive Advantage in Intercollegiate Athletics: Role of Intangible Resources.

The present research explored the dynamics of competitive advantages in intercollegiate athletics by investigating the contribution of intangible resources (i.e., athletic and academic reputations) on the generation of more tangible resources (i.e., human and financial resources), which in turn infl...

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Bibliographic Details
Main Authors: Doyeon Won, Packianathan Chelladurai
Format: Article
Language:English
Published: Public Library of Science (PLoS) 2016-01-01
Series:PLoS ONE
Online Access:http://europepmc.org/articles/PMC4701459?pdf=render