Kapcsolódom, tehát vagyok!
I am connecting, therefore I am! In my paper, I would like to cast light upon the fact that the Z-generation’s consumer and purchasing habit entirely differ from that of the other generations. In consequence, firms must contact them in another way, must utilize other communicational channels. You...
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| Format: | Article |
| Language: | English |
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UArtPres
2020-08-01
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| Series: | Symbolon |
| Subjects: | |
| Online Access: | http://uartpress.ro/journals/index.php/symbolon/article/view/126 |