The Promotional Discourse in Scientific Popularization Articles for Young Readers

This paper deals with the presence of promotional discourse in scientific popularization texts published in Ciência Hoje das Crianças (CHC) magazine. Observing articles published in CHC, we verified the presence of a discursive aim of incitation directed at young readers. We hypothesized that the pr...

Full description

Bibliographic Details
Main Author: Maria Eduarda Giering
Format: Article
Language:English
Published: Pontifícia Universidade Católica de São Paulo 2016-03-01
Series:Bakhtiniana: Revista de Estudos do Discurso
Subjects:
Online Access:http://www.scielo.br/scielo.php?script=sci_arttext&pid=S2176-45732016000200052&lng=en&nrm=iso&tlng=en