Raka Riki sebagai Ujung Tombak Strategi Komunikasi Pariwisata Dinas Kebudayaan dan Pariwisata Provinsi Jawa Timur
This study aims to determine the communication strategy of the Culture and Tourism Office of East Java Province in utilizing the East Java Raka Raki. The communication strategy analysis by Berlo's SMCR theory (1960) and on the strategic communications approach. Data collection techniques in thi...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Politeknik Pariwisata NHI Bandung
2019-12-01
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| Series: | Jurnal Kepariwisataan |
| Subjects: | |
| Online Access: | https://journal.poltekpar-nhi.ac.id/index.php/jk/article/view/8 |