MULTIMODAL MEANS OF BORIS JOHNSON’S REPRESENTATION AS A CHARISMATIC LEADER ON SOCIAL MEDIA

MULTIMODAL MEANS OF BORIS JOHNSON’S REPRESENTATION AS A CHARISMATIC LEADER ON SOCIAL MEDIA

In the paper, on the basis of a multimodal critical discourse analysis of political posters and social media posts, the authors outline the complex interplay of multimodal means serving to convey a political leader’s charisma. The paper aims to advance a set of historically conventionalized feature...

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Bibliographic Details
Main Authors: Larysa I. Taranenko, Mariia K. Boichenko
Format: Article
Language:English
Published: Alfred Nobel University Publisher 2023-12-01
Series:Alfred Nobel University Journal of Philology
Subjects:
charisma
charismatic leader
communication
interaction
multimodal critical discourse analysis
multimodal means
verbal and non-verbal means
Online Access:https://phil.duan.edu.ua/images/PDF/2023/2_2/12.pdf

Internet

https://phil.duan.edu.ua/images/PDF/2023/2_2/12.pdf

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