Competing with computers: An integrated approach to identifying areas of competitive advantage

The potential for information systems technology (IST) to afford competitive advantages to organizations which exploit it effectively has been well documented. However, there has not been a great deal of work in the area of how managers can identify opportunities for the strategic use of IST. Three...

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Bibliographic Details
Main Authors: R. T. Watson, L. F. Pitt
Format: Article
Language:English
Published: AOSIS 1989-12-01
Series:South African Journal of Business Management
Online Access:https://sajbm.org/index.php/sajbm/article/view/959