Dimensions of Quality, Life Insured’s Attitudinal and Behavioral Loyalty
The problem of perceived quality by customers is an important topic that has been constantly concentrated by service companies since presenting services with excellent quality leads to strong competitive advantages such as increasing customer’s satisfaction and loyalty for companies. The current des...
Main Authors: | , , |
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Format: | Article |
Language: | fas |
Published: |
Yazd University
2015-12-01
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Series: | کاوشهای مدیریت بازرگانی |
Subjects: | |
Online Access: | http://bar.yazd.ac.ir/article_657_e49fac82f430177951c7521bec36f32d.pdf |