Identifying Competitive Advantages for Territories

Territories like businesses struggle in an ever stronger competitive environment. The opening of markets and the free transfer of information about every spot in the world to every spot on Earth almost instantly as well as the easy movement of people makes it very important for territories to promot...

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Bibliographic Details
Main Author: Balashova-Kostadinova, Yana
Format: Article
Language:English
Published: The Bucharest University of Economic Studies Publishing House 2016-11-01
Series:Journal of Emerging Trends in Marketing and Management
Subjects:
Online Access:http://www.etimm.ase.ro/RePEc/aes/jetimm/2016/ETIMM_V01_2016_69.pdf