Perspective Paper – Is Tobacco Marketing Overpowering Tobacco Control in India?
The tobacco industry has made a gradual move from developed countries to developing countries to expand its market. As part of this trend, tobacco companies in India invest a substantial amount of money in marketing activities. Although the government of India has gradually been increasing restricti...
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Format: | Article |
Language: | English |
Published: |
Faculty of Management & Finance, University of Colombo
2021-12-01
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Series: | Colombo Business Journal |
Subjects: | |
Online Access: | https://mgmt.cmb.ac.lk/cbj/index.php/perspective-paper-is-tobacco-marketing-overpowering-tobacco-control-in-india/ |