COMPARATIVE ANALYSIS OF THE MARKETING PLANS OF XXIIND AND XXIVTH DIAGNOSTICS AND CONSULTANCY CENTRES FOR THE PERIOD FROM YEAR 2016 TO 2018
Public healthcare is a field, in which the limited resources must be distributed upon competition between the different necessities of patients and in the setting of rivalry between health care institutions providing medical services. The aim of the study is disclosure of the factors, which influenc...
| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Peytchinski Publishing
2017-12-01
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| Series: | Journal of IMAB |
| Subjects: | |
| Online Access: | https://www.journal-imab-bg.org/issues-2017/issue4/vol23issue4p1790-1794.html |