Quantitative Investigation on the Influence of Social Customer Relationship Management on the Profitability of Companies

The epistemological positioning of scientific approach involves the diversity of the viewpoints ofacademics and specialists, exclusiveness not being considered. This paper aims to reflect owncontributions to the development of management theory and management practice in Romania. First of all, the p...

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Bibliographic Details
Main Authors: Liliana Nicodim, Claudiu Valentin Niţu, Gabriel Croitoru
Format: Article
Language:English
Published: Ovidius University Press 2016-01-01
Series:Ovidius University Annals: Economic Sciences Series
Subjects:
Online Access:http://stec.univ-ovidius.ro/html/anale/ENG/2016/2016-II-full/s4/15.pdf