The Effect of Other People's Recommendations and Social Media Facilities on Purchase Interest
Technological developments can make it easier for consumers to give an assessment or review of the products they buy and the results of these reviews can influence consumers to be interested or not buy, buying products after knowing information from consumers directly or indirectly through online r...
Main Authors: | , |
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Format: | Article |
Language: | English |
Published: |
Bandung: Prodi Manajemen FE Universitas Langlangbuana
2022-08-01
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Series: | Almana: Jurnal Manajemen dan Bisnis |
Subjects: | |
Online Access: | http://journalfeb.unla.ac.id/index.php/almana/article/view/1903 |