The Applicability of the Transparency Principle by Organizations in Crisis Situations

As a generally accepted principle of social responsibility in public relations theory, transparency is also recommended during crisis situations by most authors. The recommendations for organizations to communicate openly with all stakeholders, especially crisis victims, are among the most important...

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Bibliographic Details
Main Author: Zarfa Hrnjić Kuduzović
Format: Article
Language:English
Published: Faculty of Political Science, University of Zagreb 2014-12-01
Series:Medijske Studije
Subjects:
Online Access:http://hrcak.srce.hr/index.php?show=clanak&id_clanak_jezik=200126