A redesigned follitropin alfa pen injector for infertility: results of a market research study

Carole Abbotts1, Cristiana Salgado-Braga2, Céline Audibert-Gros31Pharmaceutical Marketing Research Consultancy, London, UK; 2Fertility and Endocrinology Global Business Unit, 3Business Intelligence, Merck Serono SA, Geneva, SwitzerlandBackground: The purpose of this study was to evalu...

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Bibliographic Details
Main Authors: Abbotts C, Salgado-Braga C, Audibert-Gros C
Format: Article
Language:English
Published: Dove Medical Press 2011-06-01
Series:Patient Preference and Adherence
Online Access:http://www.dovepress.com/a-redesigned-follitropin-alfa-pen-injector-for-infertility-results-of--a7753