DEVELOPING THE COMPETITIVE ADVANTAGES OF CURING-PREVENTION ESTABLISHMENTS BASING ON THE LOYALTY PROGRAM
Objective: to reveal the groups of customer loyalty to the most famous medical establishments and to elaborate the program of internal and external customers’ loyalty of a curing-prevention establishment. Methods: marketing research based on selective personal polls and quantitative analysis of the...
| Main Author: | |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
Tatar Educational Center “Taglimat” Ltd.
2013-12-01
|
| Series: | Russian Journal of Economics and Law |
| Subjects: | |
| Online Access: | https://www.rusjel.ru/jour/article/view/1484 |