Direcionadores na Difusão da Estratégia de Postponement: Casos de Empresas Brasileiras

The purpose of this article is to investigate the adoption of postponement in the business environment in Brazil and which factors favor its implementation. This study used the methodology of multi-case studies to investigate this phenomenon that is well known in the literature, but rare in real bus...

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Bibliographic Details
Main Authors: Mauro Sampaio, João Mario Csillag
Format: Article
Language:English
Published: Associação Nacional de Pós-Graduação e Pesquisa em Administração (ANPAD) 2010-01-01
Series:RAC: Revista de Administração Contemporânea
Subjects:
Online Access:http://www.anpad.org.br/periodicos/arq_pdf/a_1008.pdf