SHOPPERS’ PERCEPTION OF RETAIL CONVENIENCE IN ONLINE SHOPPING IN BENIN CITY, NIGERIA

In view of the fact that shopping is part of everyday life and that it has significant implications for everybody’s livelihood and welfare, this study has investigated shoppers’ perception of retail convenience in online shopping as well as examine the influence of demographic attributes on shoppers...

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Bibliographic Details
Main Authors: Christopher Agbonifoh, Edith Odia
Format: Article
Language:English
Published: University of Oradea Publishing House 2020-03-01
Series:Oradea Journal of Business and Economics
Subjects:
Online Access:http://ojbe.steconomiceuoradea.ro/wp-content/uploads/2020/03/OJBE_vol-51_fin-49-59.pdf