Gender identities in e-shop perfume descriptions
Perfume descriptions serve as an important persuasive tool in fragrance advertising. Scents traditionally elude clear verbal description, yet perfumes are nowadays frequently sold online, with no direct olfactory experience on the part of the consumer at the point of purchase. The products are thus...
| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Constantine the Philosopher University in Nitra
2021-06-01
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| Series: | Topics in Linguistics |
| Subjects: | |
| Online Access: | https://doi.org/10.2478/topling-2021-0005 |