WAYS OF ADEQUATE PERLOCUTION EFFECT DEVELOPMENT WITHIN THE PROCESS OF ADVERTIZING TEXT TRANSLATION
The article studies the main ways of preserving a pragmatic dominant within the process of German-Russian translation of advertizing messages. Challenges in achieving adequate perlocution effect are preconditioned, first of all, not by verbalization systems diversity only but differences in linguocu...
| Main Authors: | , |
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| Format: | Article |
| Language: | Russian |
| Published: |
North-Caucasus Federal University
2021-09-01
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| Series: | Гуманитарные и юридические исследования |
| Subjects: | |
| Online Access: | https://humanitieslaw.ncfu.ru/jour/article/view/694 |