Amplifying organizational performance from business intelligence: Business analytics implementation in the retail industry
PURPOSE: The concept of business analytics (BA) and business intelligence (BI) is just emerging in the Philippines. Since these are new concepts, it is important to investigate their impact on organizational performance and the performance metrics in business industry. The aim of this study is to ex...
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| Format: | Article |
| Language: | English |
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Cognitione Foundation for the Dissemination of Knowledge and Science
2022-01-01
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| Series: | Journal of Entrepreneurship, Management and Innovation |
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| Online Access: | https://jemi.edu.pl/uploadedFiles/file/all-issues/vol18/issue2/JEMI_Vol18_Issue2_2022_Article3.pdf |