PENDEKATAN PERILAKU KEUANGAN TERHADAP KEPUTUSAN INVESTASI EMAS

This research aims to analyze the influence of representativeness, overconfidence, anchoring, loss aversion, and regret aversion towards gold investment decision. Sample of this study are gold investors in Batam. Hypothesis test using multiple regression. Results from this research showed that...

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Bibliographic Details
Main Authors: Johny Budiman, Ervina
Format: Article
Language:English
Published: University of Brawijaya 2020-01-01
Series:Profit: Jurnal Administrasi Bisnis
Subjects:
Online Access:https://profit.ub.ac.id/index.php/profit/article/view/952