Marketing and strategic management in hotel industry: A bibliometrics study
Despite doubts and questions about its theoretical consistency, tourism studies tend to be consolidated as scientific field. The production of studies about hotel industry as essential activity of tourism is recent, but stands out important epistemological organizational spaces. This paper analyzes...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Associação Nacional de Pós-Graduação em Turismo
2013-04-01
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| Series: | Revista Brasileira de Pesquisa em Turismo |
| Subjects: | |
| Online Access: | https://rbtur.org.br/rbtur/article/view/546 |