THE CONSUMPTION OF FOOD PRODUCTS IN SHORT CHAINS: the case of social and reputational labels
There have been an increasing demand for products of short food supply chains, which enable consumers to identity of the product and its origin, which is established through information transmitted by labels and certifications. This article analyzed consumers’ motivations for demanding products with...
| Main Authors: | , |
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| Format: | Article |
| Language: | Portuguese |
| Published: |
Universidade Federal do Tocantins
2023-12-01
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| Series: | Revista Observatório |
| Subjects: | |
| Online Access: | https://sistemas.uft.edu.br/periodicos/index.php/observatorio/article/view/15447 |
| _version_ | 1797224773533564928 |
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| author | João Augusto Rodrigues Andrea Scalco |
| author_facet | João Augusto Rodrigues Andrea Scalco |
| author_sort | João Augusto Rodrigues |
| collection | DOAJ |
| description | There have been an increasing demand for products of short food supply chains, which enable consumers to identity of the product and its origin, which is established through information transmitted by labels and certifications. This article analyzed consumers’ motivations for demanding products with labels of local or social reputation. A survey was conducted with consumers in São Paulo. Descriptive statistics was used to raise the consumer's profile and their motivations for consuming these products. The consumer's motivations are related to aspects of the place of origin, as well as the benefits of acquiring it, without considering price aspects. |
| first_indexed | 2024-04-24T13:58:27Z |
| format | Article |
| id | doaj.art-f3728b2682774f66b31854502daa0ef0 |
| institution | Directory Open Access Journal |
| issn | 2447-4266 |
| language | Portuguese |
| last_indexed | 2024-04-24T13:58:27Z |
| publishDate | 2023-12-01 |
| publisher | Universidade Federal do Tocantins |
| record_format | Article |
| series | Revista Observatório |
| spelling | doaj.art-f3728b2682774f66b31854502daa0ef02024-04-03T14:57:40ZporUniversidade Federal do TocantinsRevista Observatório2447-42662023-12-0191a20pta20pt10.20873/uft.2447-4266.2023v9n1a20pt17098THE CONSUMPTION OF FOOD PRODUCTS IN SHORT CHAINS: the case of social and reputational labelsJoão Augusto Rodrigues0https://orcid.org/0000-0003-3711-7598Andrea Scalco1https://orcid.org/0000-0001-8039-9450São Paulo State UniversitySão Paulo State UniversityThere have been an increasing demand for products of short food supply chains, which enable consumers to identity of the product and its origin, which is established through information transmitted by labels and certifications. This article analyzed consumers’ motivations for demanding products with labels of local or social reputation. A survey was conducted with consumers in São Paulo. Descriptive statistics was used to raise the consumer's profile and their motivations for consuming these products. The consumer's motivations are related to aspects of the place of origin, as well as the benefits of acquiring it, without considering price aspects.https://sistemas.uft.edu.br/periodicos/index.php/observatorio/article/view/15447alternative supply chainsgeographical indicationconvention theoryquality turn |
| spellingShingle | João Augusto Rodrigues Andrea Scalco THE CONSUMPTION OF FOOD PRODUCTS IN SHORT CHAINS: the case of social and reputational labels Revista Observatório alternative supply chains geographical indication convention theory quality turn |
| title | THE CONSUMPTION OF FOOD PRODUCTS IN SHORT CHAINS: the case of social and reputational labels |
| title_full | THE CONSUMPTION OF FOOD PRODUCTS IN SHORT CHAINS: the case of social and reputational labels |
| title_fullStr | THE CONSUMPTION OF FOOD PRODUCTS IN SHORT CHAINS: the case of social and reputational labels |
| title_full_unstemmed | THE CONSUMPTION OF FOOD PRODUCTS IN SHORT CHAINS: the case of social and reputational labels |
| title_short | THE CONSUMPTION OF FOOD PRODUCTS IN SHORT CHAINS: the case of social and reputational labels |
| title_sort | consumption of food products in short chains the case of social and reputational labels |
| topic | alternative supply chains geographical indication convention theory quality turn |
| url | https://sistemas.uft.edu.br/periodicos/index.php/observatorio/article/view/15447 |
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