A Consumer Behavior Analysis Framework toward Improving Market Performance Indicators: Saudi’s Retail Sector as a Case Study
Studying customer behavior and anticipating future trends is a challenging task, as customer behavior is complex and constantly evolving. To effectively anticipate future trends, businesses need to analyze large amounts of data, use sophisticated analytical techniques, and stay up-to-date with the l...
| Main Authors: | , |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
MDPI AG
2024-01-01
|
| Series: | Journal of Theoretical and Applied Electronic Commerce Research |
| Subjects: | |
| Online Access: | https://www.mdpi.com/0718-1876/19/1/9 |