Becoming immortal: future wellness and medical tourism markets

Purpose – Is humanity heading to immortal living? If so, what areas of society are playing an active role in achieving this? In order to understand this, the study explores the relationship between immortality and the wellness and medical tourism industry to seek potential relationships between them...

Full description

Bibliographic Details
Main Authors: Daniel William Mackenzie Wright, Santa Zascerinska
Format: Article
Language:English
Published: Emerald Publishing 2023-05-01
Series:Journal of Tourism Futures
Subjects:
Online Access:https://www.emerald.com/insight/content/doi/10.1108/JTF-05-2021-0119/full/pdf