Identification of Gaps in the Implementation of Social Commerce in Startups
The share of social commerce in Iran is relatively small compared to the developed countries in the field of social commerce. So, it important to identify factors which are critical in the implementation of social commerce. The main purpose of this research is to identify legal and behavioral gaps o...
Main Authors: | , , , |
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Format: | Article |
Language: | fas |
Published: |
Allameh Tabataba'i University Press
2019-12-01
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Series: | مطالعات مدیریت کسب و کار هوشمند |
Subjects: | |
Online Access: | https://ims.atu.ac.ir/article_10622_3b8518b6a36f86ad582c748aee46307d.pdf |