Marketing aspect of corporate social responsibility
Nowdays, in extremely complicated world, every business is faced with numerous number of innovations, incertitudes and opportunities. The best ideas are those which make companies big, while on the other hand, customers, and not capital, are increasingly becoming the most precious resource of busine...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
University of Novi Sad - Faculty of Economics, Subotica
2014-01-01
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| Series: | Anali Ekonomskog fakulteta u Subotici |
| Subjects: | |
| Online Access: | https://scindeks-clanci.ceon.rs/data/pdf/0350-2120/2014/0350-21201431335L.pdf |