Elementos culturales en los procesos de negociación internacional. Caso China
This study proposes an analytical map that integrates the cultural factors that may affect the negotiation process, focusing, in this case, on China. The study attempts to explore the cultural aspects that affect the results of negotiations. To do this, a search was made in the academic literature t...
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| Format: | Article |
| Language: | English |
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Konrad Lorenz Fundación Universitaria
2014-12-01
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| Series: | Suma de Negocios |
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| Online Access: | http://www.elsevier.es/es-revista-suma-negocios-208-articulo-elementos-culturales-los-procesos-negociacion-S2215910X14700369 |