Generation Z vs. Generation Y: different from or similar? A comparison of centennials and millennials regarding the use of social media for travel purposes
The tourists’ decision-making process and sharing behaviors while travelling and social media are intertwined, especially for the young tech-savvy generations. Nevertheless, papers comparing generation Y and Z in this respect are scarce. By surveying two samples, this paper aims to investigate if...
| Main Authors: | , , , |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
Editura ASE Bucuresti
2023-06-01
|
| Series: | Cactus |
| Subjects: | |
| Online Access: | https://www.cactus-journal-of-tourism.ase.ro/Pdf/vol_5_1/II_2.Schiopu_et_al.pdf |