“When people see me, they know me; they trust what I say”: characterizing the role of trusted sources for smoke risk communication in the Okanogan River Airshed Emphasis Area

Abstract Introduction As wildfire smoke events increase in intensity and frequency in the Pacific Northwest, there is a growing need for effective communication on the health risks of smoke exposure. Delivery through a trusted source or intermediary has been shown to improve reception of risk commun...

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Bibliographic Details
Main Authors: Leah M Wood, Savannah M D’Evelyn, Nicole A Errett, Ann Bostrom, Cody Desautel, Ernesto Alvarado, Kris Ray, June T Spector
Format: Article
Language:English
Published: BMC 2022-12-01
Series:BMC Public Health
Subjects:
Online Access:https://doi.org/10.1186/s12889-022-14816-z