The (Lack of) Salience of T/V Pronouns in Professional Communication: Evidence from an Experimental Study for Belgian Dutch
In their quest to find a suitable tone of voice in an informalizing society, many companies are confronted with the choice of using T or V pronouns in their B2C communications. This paper presents an experimental study addressing the question of whether the recipients of these messages actually noti...
Main Authors: | , , , |
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Format: | Article |
Language: | English |
Published: |
MDPI AG
2024-03-01
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Series: | Languages |
Subjects: | |
Online Access: | https://www.mdpi.com/2226-471X/9/3/112 |