THE VUCA CONCEPT IN THE DIGITAL SPHERE
The article's main goal is to explain the idea of VUCA in detail and show how it may affect digital marketing efforts. The article's goal is to give those interested skills and strategies to deal with the difficulties and uncertainties in a constantly evolving digital world by examining t...
Main Author: | Simona Valentina Pascalau |
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Format: | Article |
Language: | English |
Published: |
Editura Universitatii Agora
2023-06-01
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Series: | Agora International Journal of Economical Sciences |
Online Access: | https://univagora.ro/jour/index.php/aijes/article/view/5767 |
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